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The Transformation of Oita's Industries
The Gross Prefectural Product of Oita was 4 trillion 400 billion yen (in 1999), which consisted of 3.1% of primary industries, 36.9% of secondary industries, and 61.0% of tertiary industries. The proportion of secondary industry was higher compared to other prefectures in Kyushu or to the national average. Establishment of "New Industrial Cities" was the catalyst in helping the prefecture to shift its industrial focus from primary to secondary industries.
Steel, petrochemical and chemical plants, as well as other industries have been launched in the Oita Coastal Industrial Zone since Oita was designated as the "New Industrial City" in 1963. Major high-tech enterprises, such as electric and precision machinery industries, have been established rapidly since the implementation of the "Northern Oita and Kunisaki Area Technopolis Project" in 1984, or the "Oita Area Brain Location Project". Oita 's industrial structure has changed from being material-based to being processing and assembly-based since then. The total value of shipment in the manufacturing industry in 1980 was 2.1 trillion yen. The ratio of shipment value by category showed 23.9% steel, 15.4% oil and coal, 13.0% chemical and only 3.9% electric machines. However, the 1998 shipment value in the manufacturing industry leaped to 2.83 trillion yen. At the same time, the ratio occupied by the electric machine became the highest at 23.7% and those of chemical ( 11.0%) and steel (10.5%) fell. This transition during the 20 years clearly indicates the change in industrial structure, from material-based industries to processing/assembly-based industries. The "Oita Prefectural Accumulation and Activation Project of High Technology Industry" (established in 1999), which was a shift from the previous "Technopolis Project" and "Oita Area Brain Location Project", has been developed. 111 IC/electronics-related companies have established/plan to establish new branches in the target areas (6 cities, 13 towns, and 2 villages, such as Oita City, Beppu City, and Nakatsu City). The concentration of high technology industries brings advanced industries a step further in fulfilling their aim to be a part of a "Technologically-advanced Prefecture" and "Intellectual Prefecture".

To Create a More Attractive Shopping Street
As the economic environment changes in areas such as the increasingly diversifying needs of consumers, or the development of the transportation system, the commercial and distribution industries have also greatly evolved. Remarkable numbers of large supermarkets and discount shops have opened in the suburb areas, as well as various convenience stores in the city area. The largest shopping center was opened in the suburbs of the prefectural capital of Oita City in December 2000, and constructions of similar shopping centers are under way. Old shopping streets which used to prosper in the urban areas in the prefecture face seri-ous competition, and the problems to be solved focus not only on their roles as shopping places, but also as "active and flourishing places" and "bases of exchange and communication". The business spheres have expanded, largely due to the increased internationalization and the extension of the highway into Oita. As measures to aid in the expansion, the "Foreign Access Zone Fasilities" (at Oita Port Ozai Area) and "Large Distribution Industrial Area" (at Sano area in Eastern Oita City) were established.

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